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	<title>Josh Coe's user experience design portfolio &#187; SaaS</title>
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	<description>Design with the user in mind</description>
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		<title>Mambu</title>
		<link>http://joshcoe.com/portfolio/mambu/</link>
		<comments>http://joshcoe.com/portfolio/mambu/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 07:00:13 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[RIA]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://joshcoe.com/?p=433</guid>
		<description><![CDATA[Enabling microfinance institutions to better help poor people]]></description>
			<content:encoded><![CDATA[<p><strong>Duration:</strong> 8 months | <strong>Client: </strong><a href="http://promosoft.com">Promosoft</a> | <strong>Site: </strong><a href="http://mambuonline.com">http://mambuonline.com</a><br />
<strong>Teammates: </strong>Frederik Pfisterer, Eugene Danilkis, Sofia Nunes, Joy  Sengupta</p>
<div id="attachment_440" class="wp-caption alignleft" style="width: 310px"><a href="http://joshcoe.com/wp-content/uploads/2010/01/mambu-loan-repayments.png"><img class="size-medium wp-image-440" title="mambu-loan-repayments" src="http://joshcoe.com/wp-content/uploads/2010/01/mambu-loan-repayments-300x199.png" alt="Drawing from the research, I created medium-fidelity wireframes to illustrate what screens could look like for tasks such as generating reports (top) and entering loan repayment receipts (above). I refined the design with HCI methods and user testing." width="300" height="199" /></a><p class="wp-caption-text">Drawing from the research, I created medium-fidelity wireframes to illustrate what screens could look like for tasks such as generating reports (top) and entering loan repayment receipts (above). I refined the design with HCI methods and user testing.</p></div>
<h1>Micro-what?</h1>
<p>Microfinance helps the poorest of the poor by giving them access to much needed credit to build a new home, pay for education or create a self-sufficient business to improve their lives. For our capstone project for Carnegie Mellon&#8217;s <a href="http://www.hcii.cmu.edu/masters-program">Master of Human-Computer Interaction</a> program, my colleagues and I designed Mambu, a new vision for enabling microfinance throughout the world. Mambu is an online portfolio management software for growing microfinance institutions, the product of an intensive design process to isolate a viable opportunity for emerging markets.</p>
<h1>Research</h1>
<p>We conducted contextual inquiries and expert interviews with staff, domain experts and clients in the field in Mozambique, and secondary research to understand the banking domain and potential opportunities. I researched mobile and financial design patterns as well as emerging technologies in the domain, and guided the design based on the research.</p>
<div id="attachment_477" class="wp-caption alignright" style="width: 205px"><img class="size-full wp-image-477  " title="activity-model" src="http://joshcoe.com/wp-content/uploads/2010/01/activity-model.jpg" alt="Generated an activity model based on research to identify all of the critical activities and tasks involved in MFI operations and how to support their workflow." width="195" height="146" /><p class="wp-caption-text">Generated an activity model based on research to identify and determine how to support critical activities and tasks.</p></div>
<h1>Design Process</h1>
<p>We used a combination of service design, human-centered software engineering and human-computer interaction methods to ensure that the software would support the core needs of MFIs. We created diagrams, storyboards and wireframes and validated concepts with users at key points. l led interaction design decisions for the project, conducting user testing with methods such as cognitive walkthrough, which I deemed applicable to refine system interaction.</p>
<h1>Concept Video</h1>
<p>I created this video sketch to illustrate the main ideas reflected within our final design concept. More details can be found at <a href="http://mambuonline.com">http://mambuonline.com</a>.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="620" height="349" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=8170822&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="620" height="349" src="http://vimeo.com/moogaloop.swf?clip_id=8170822&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<blockquote><p>“I think that you have done a wonderful job. I’m sure that you have a brilliant future waiting for you.”</p>
<p style="font-size:small;">—Unsolicited client feedback</p>
</blockquote>
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